Swiss car rental companies choose MVNO solution to expedite their digital transformation

Written by
Allan T. Rasmussen
Published on
June 9, 2021
Swiss car rental companies choose MVNO solution for digital transformation strategy

Swiss car rental companies has chosen the MVNO Globalmatix to expedite their digital transformation strategy

MSS Holding AG, owner and licensee of several rental car companies in Switzerland, is expediting their digital transformation strategy with the connected Car2Cloud solutions developed by the MVNO Globalmatix AG.


After having accepted 500 telematics boxes for a proof of concept, successfully completed over more than six months, MSS Holding plans to install at least 10,000 telematics boxes together with a multi-year data service from Globalmatix by the end of 2022.

MSS Holding signed a master agreement to secure access to the telematics boxes and the service offered by Globalmatix for their rental car companies. The sale and installation of several thousand boxes has been agreed for the current year.

MSS Holding AG with its 32 companies and brands is a provider of services relating to vehicles and car insurance. MSS Holding operates the rental car companies Fleet Service, Helvetic Mobility and is licensee of Enterprise, Alamo and National brands in Switzerland.

"By using the Globalmatix we are creating the prerequisites for digitalization of our connected car concept. This will enable us to simplify complex return processes in a customer-friendly way and make them more cost-effective. Building up a car CV largely increases the resale value of our vehicles." said Andreas Buhl, President of MSS Holding AG.

The market is currently most interested in four telematics applications that are of prime importance for companies renting out and operating passenger cars and fleets of vans:

  • Remote vehicle diagnostics and predictive maintenance
  • Accident detection and automatic insurance claims processing
  • Seamless digital vehicle history (CarCV)
  • Keyless door opening for rental vehicles


GlobalmatiX AG, a wholly owned subsidiary of publicly traded Softing A, is a mobile virtual network operator (MVNO) domiciled in Vaduz, Liechtenstein offering mobile data communications for vehicles and machinery of all kinds in Europe and North America.

The MVNO uses its cellular telephony network license and agreements with Tier 1 network operators to operate its own telecom and telematics platform.

These mobile data communications are unlocked with the company's own eSIM (embedded SIM). This enables CANbus-based diagnostic data from mixed-brand vehicles and machines to be made available to vehicle and machine fleet managers in real time via secure cloud systems.

For this purpose, Globalmatix has developed the 4G / (5G) CAN telematics box with integrated data logger for applications such as vehicle location/route or predictive maintenance.

Globalmatix - Connect the Unconnected video on YouTube

https://www.youtube.com/watch?v=paSBedhabJk

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66.17M 99.41M 150% 72%
Population Mobile Connections Mobile Penetration Prepaid Market Share
As of 2021 EoY 2021 EoY 2021 EoY 2021
66.17M 99.41M 150% 72%
Population Mobile Connections Mobile Penetration Prepaid Market Share
As of 2021 EoY 2021 EoY 2021 EoY 2021

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Market Year Acquirer Target Subs Deal Per/Sub
Denmark 2003 TDC Telmore 460K €53.7M €117
Germany 2003 Carphone Warehouse Hutchison 540K €52M €96
Norway 2004 TeliaSonera Chess/Sense 405K €185M €457
Sweden 2004 TeliaSonera Sense 1.8M €189M €104
Denmark 2004 Sonofon CBB 437K €17.5M €40
UK 2006 NTL Virgin UK 3.3M €1.06bn €318
Germany 2007 Vodafone AG Allmobility 404K €25M €62
Switzerland 2008 Sunrise Tele2 525K €33M €63
France 2009 Virgin Tele2 400K €56M €140

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MVNO/Service price VOICE (THB/minute)* DATA (THB/MB) SMS (THB/SMS) MMS (THB/MMS)
Penguin SIM (Prepaid) 0.9 0.45 2 No service
I-Kool 3G (Prepaid) 0.8 0.24 1.75 No service
Feels (Prepaid) 0.77 0.21 1.8 No service
Redone (Postpaid*) 0.62 0.05 No SMS promotion in main package No service
MVNOs blended 0.77 0.24 1.85 No service
MNOs (AIS, TRUE, NT) blended** 0.6 0.16 0.89 2.33

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